Many project teams employ a variety of distinct project management, time tracking, invoicing, resource planning, business intelligence, and collaboration tools. Professional services automation (PSA software) provides one alternative. This tutorial gives an overview of PSA software and gives resources for businesses that are thinking about using an integrated software solution to manage projects.
Professional services companies may use PSA apps to manage client interactions throughout the project lifecycle. When a sales opportunity is formed, the transaction is completed, and resources are given to complete the task, a project is born. When invoices are sent and cash is collected, the cycle is nearly complete.
PSA software creates a uniform approach for project planning, management, and measurement throughout its lifespan. Services may be supplied more predictably and tedious manual operations can be reduced or automated by centralising company processes and data. It is similar to Enterprise Resource Planning (ERP) software, and PSA is sometimes known as ERP for service firms.
The following are examples of common PSA capabilities:
- Accounting
- Billing
- Invoicing
- Calendar Administration
- Client Availability (e.g., through a Client Portal)
- Collaboration within a team
- Document Administration
- Project Administration
- Creating Proposals
- Management of resources
- Integration of software (e.g., to a CRM)
- Tracking Time and Expenses
Who Is Advantaged By Professional Services Automation (PSA) Software?
The PSA software will be most beneficial to organisations that provide chargeable services. PSA systems may provide visibility into performance parameters such as revenue, cost, utilisation, and profit margins by centralising project delivery data. The financial benefits of a well-implemented PSA system increase with firm growth since the expenditures required for professional service delivery expand with personnel.
PSA software was originally made for the professional services sector, which includes consultants, lawyers, professional service teams, and others.
- The programme is currently widely used in a variety of project-based sectors, including these.
- IT (Information Technology), particularly IT services departments and enterprises,
- Marketing and communication are carried out by both client-facing agencies and internal divisions.
- Engineering, Architecture, and Construction (AEC)
- Business Advisory
What are the benefits of PSA?
While the benefits of a given PSA solution vary depending on its capabilities (and how they are utilised), the primary benefit of PSA software is that it allows individuals in charge of company performance to monitor and measure service delivery at scale. Account and resource managers can discover trends and deploy employees to meet demand thanks to reporting features. Executives can identify where the company is doing well and where there are possibilities to improve.
Effective PSA apps assist enterprises in three ways.
- Simplified project management (for example, by reducing spreadsheet time)
- Increase Resource Utilization (for example, by increasing utilisation rates)
- Encourage higher margins (for example, through improved reporting and visibility).
PSA technologies may also assist businesses in gaining control of their project, financial, timetable, and resource data. When organisations need to increase headcount, demand increases, their range of services needs to expand to meet client needs, they expand their market geographically, or projects, deadlines, and timelines become more numerous and difficult to manage using manual processes, they often choose to adopt and/or upgrade their PSA tools. A solid PSA tool keeps top thinkers out of spreadsheets and more engaged with data at a high level, allowing them to make more profitable decisions.
What Are the Disadvantage of PSA Software?
PSA software can be bought commercially off the shelf (COTS) or developed in-house. Both need deployment, business process reengineering, and user training, which all entail expenses in terms of staff time or funding. COTS solutions may have limited integrations and customizability; companies purchasing PSA software must choose an alternative that meets the bulk of their feature requirements, interacts with the systems they already use, or provides an API to construct their own integrations. Homegrown systems have their own set of constraints, such as high maintenance, upgrade, and integration build-out costs. Homegrown solutions are appropriate for firms with a high need for unique features as well as strong internal knowledge and financial resources to support a custom software programme indefinitely.
PSA TOOLS’ WEAKNESSES
PSA systems were created largely with top-down planning and management in mind, and the fact is that the bulk of non-management personnel in a service organisation only access them on a weekly or rare basis to record time and costs. Approximately 70% of the real work in a services organisation occurs outside of the PSA solution, including project management, task management, communication, team cooperation, and interacting with customers and subcontractors.
The most fundamental shortcoming of PSA tools is that they do not promote the necessary collaboration. Collaboration is essential across teams, and it is much more critical in services.
Workers have included extra productivity tools, commonly referred to as “Collaborative Work Management” software, to address some of the gaps and assist with day-to-day operations.
Employees can use Collaborative Work Management (CWM) solutions to bridge the gap between task management and collaboration. Workers may now interact across silos, countries, and offices in a collaborative work environment. Companies are now employing both PSA and CWM technologies, and they are gradually adding more and more applications to the IT infrastructure. Today’s average worker employs 5-8 extra specialty solutions to serve the primary areas of communication and collaboration requirements across the organisation. Service activities would grind to a standstill if these apps were not adopted.
This is an extract from Transforming the Services-Centric Technology Stack. You may get the whitepaper here.
Selecting a Software for Professional Services Automation (PSA)
PSA apps often claim comparable features (for example, accounting, resource planning, and project collaboration), but the depth of those capabilities varies greatly. User interfaces are also very different, which can affect how users adopt a system and how happy people are on a team.
At the very least, the system should
- Include information about who is available right now and who will be in the future. This will help you figure out who is available to work on project tasks.
- Track abilities and competencies to optimise consultant matching to projects, as well as crucial financial data connected to resources (e.g., cost and bill rates) that may affect project profitability.
To choose the best PSA solution for your team, first determine your organization’s goals and needs. Rather than highly prescriptive features (e.g., “Organization needs a button that creates a PDF of today’s time entries”), try to explain your requirements in terms of business objectives (e.g., “Organization will use this PSA to see who is spending time on which projects”). Following that, divide your requirements into must-haves and nice-to-haves. You will almost certainly need to make decisions between different apps with varying capabilities. Remember that the success of your software deployment will depend on things like how the user feels about it.
Consider a Single Record Management System
The most significant system opportunity for service firms is to centre their technology around a single source of truth. By integrating key planning, execution, project accounting, and analytic tools into a unified operating environment, organisations get more visibility, predictability, and agility. This infrastructure forms the organization’s core and may enhance processes by bundling best practises into frameworks, guidelines, analytics, and insights needed to function successfully in today’s fast-paced services industry.
The following functionalities are enabled by the operational system of record:
- Management of resources
- Project Administration
- Collaboration Through Contextualization
- Accounting for projects
- Business Intelligence in Real Time
Complete a Final Evaluation
You may begin assessing software vendors after you have a drafted list of needs. GetApp and Capterra, for example, have lists of popular apps and reviews where real users talk about their experiences.
Schedule personal demos to observe how the programmes work once you’ve built a list of suppliers to consider. After each demo, pose core assessment questions to yourself (or your team).
Why Do Professionals Prefer Kantata for PSA?
Kantata provides a wide range of programmes for service providers, ranging from basic project management to sophisticated PSA. If you’re ready to learn more, contact a Kantata representative to explore your needs and sign up for a free trial. We are also accessible to answer inquiries 24 hours a day, seven days a week by selecting the Live Chat icon on the right. We are excited to chat with you!
FAQs
What exactly is a PSA in software?
Professional services automation (PSA) is a software application package that gives a service company the capability it needs to handle fundamental business activities.
What is the distinction between ERP and PSA?
One of the primary distinctions between PSA and ERP has always been that ERP was designed to handle physical assets like items, commodities, and inventories. PSA, on the other hand, is primarily focused on intangible asset management and service-based businesses, such as consultants and accountants.
What does PSA in Salesforce stand for?
Professional Services Automation (PSA) refers to software that facilitates project and service delivery procedures. It is intended for organisations that rely on such services as a key source of revenue, and it provides a real-time picture to manage workload and analyse business health.